Why Sunlight Isn't Free and Other Lessons From AeroFarms
Interview Summary, Recommendations, and Insights:
Learn about Ed’s journey to co-founding Aerofarms through his work at Cornell [0:00]
Ed shares some of his experiences bringing new technologies to market. [4:00]
Why Sunlight Isn’t Free -- cost externalities in field agriculture. [6:30]
How Aerofarms is focusing on sustainability and process improvement [16:00]
Opportunities and collaboration possibilities with Aerofarms [18:20]
ASBE Study to develop ANSII standards for LED Lighting used in horticulture. [20:00]
Lessons learned from bringing new technologies to market.
ASABE - http://www.asabe.org/ (produce ANSI Standards) - project to create standards for horticultural technology.
Where to follow Aerofarms
Aerofarms in the media:https://www.youtube.com/watch?v=ME_rprRlmMM
Call to action from our interview:
Challenge your assumptions! Write down a list of your own critical lines of thinking, and assumptions, and try to think of them in a new way.
About Ed Harwood
With over 40 years of agricultural and engineering experience, Ed founded GreatVeggies® LLC in 2004 before commercializing further in 2009 with a cleantech investment from 21 Ventures and The Quercus Trust. Ed and the then new OEM company, Aero Farm Systems, were the winner of the following awards:
• 2011 World Technology Awards Finalist for the Environment
• 2011 Clean Equity Monaco Runner Up for Technology Research
• 2011 Red Herring Global Top 100 Finalist
• 2010 Red Herring Global Top 100 North America Winner
In 2011 a merger with Just Greens, LLC created a company dedicated to owning and operating large commercial aeroponic farms worldwide to grow leafy greens. It is located in Newark, NJ and is building a very large vertical farm capable of growing over 1.5 million lbs of leafy greens each year.